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Philosophy intro

Welcome to our first blog post! Without further adieu, I will attempt at typing our philosophy in its shortest form... Atreyu is guided by a mantra: The Battle Lies Within.  In short, this means that the external world is constantly trying to offer us an opportunity for craving or aversion. Why must we choose to cling to either? The answer is simple: We don't have to choose. We may choose simplicity as the key to our happiness and eminent success. Our philosophy is simple. There's one caveat: Simple doesn't always mean easy. In fact, simple sometimes means scary as hell. Atreyu will focus primarily on the athlete and the internal battle to achieve the highest of their potential. It is...

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